Solutions Marketing Director - Atlanta, GA

Job ID:  497459
 

CRH is a leading global diversified building materials group, employing over 75,800 people at more than 3,160 locations in 29 countries. CRH is the leading building materials company in North America and the world. We manufacture and distribute a diverse range of superior building materials, products, and solutions, which are used extensively in construction projects of all sizes. 

The CRH Solutions Marketing Director is responsible for developing marketing strategy that positions CRH as a solutions’ partner of choice in the markets it serves around the globe, drives cross-functional alignment and customer-connected initiatives that enable sales to accelerate growth. As director, you will design the marketing infrastructure and campaign strategies that drive growth for CRH by leveraging analytics, best practices and processes. This position reports into CRH Americas while supporting the global Solutions team and is based out of CRH offices in Atlanta (remote). CRH Americas may consider remote and external applicants.

Job Responsibilities

• Work with the global solutions team to develop the Solutions internal and external marketing & communications strategy, aligning with key stakeholders across CRH to gain and maintain approval as strategy is implemented.
• Ensure proper alignment with corporate communication guidelines, securing required approvals for all marketing, messaging and content related to Solutions
• Lead the day-to-day relationship across internal and external stakeholders including Corporate Communications, Corporate Affairs, and external branding and media agencies.
• Establish and maintain scalable processes that ensure best practices for Solutions marketing I  
• Use data and field feedback to make recommendations to create new marketing assets and improve existing content  
• Responsible for managing social media platforms (i.e., LinkedIn, Website, etc.) while working with external and internal stakeholders to create relevant content
• Support with the development of marketing and branding material, i.e., presentations, videos, and other formats of communication material for internal and external purposes.
• Develop relevant content leveraging Solutions wins across the vast portfolio of operating companies and brands to include CRH Ventures, projects from the Innovation fund, and key initiatives from the ICSC (Innovation Center for Sustainable Construction)

Competencies

• Excellent Written and Verbal Communication: Convey messages clearly, concisely, and effectively through various mediums such as emails, reports, presentations, and online platforms
• Strategic Thinking: Understand the organization's objectives, identify key messages, and develop strategies to communicate those messages effectively.
• Brand Management: Develop brand guidelines, ensuring brand consistency across all communication channels, and monitoring and addressing any potential brand reputation issues.
• Networking: Ability to develop relationships across the organization and bring teams together to further our objectives. Including proper stakeholder management between the internal teams and external comms and media agencies.
• Entrepreneurial mindset: Thrive in entrepreneurial environments with the capacity to pivot and adapt to constant changes. Independent thinker and decision maker.
• Adaptability and Flexibility: Able to handle multiple tasks simultaneously, while dealing with various stakeholders.

Job Requirements 

• 10+ years of relevant experience including: 
• Bachelor's degree in communications/journalism, marketing/advertising or media studies preferred  
• Previous experience in marketing roles, corporate communications, digital media agencies or brand agencies 
• Demonstrated leadership, ability to motivate others and influence without authority 
• Ability to work independently in delivering high quality work and capable of effectively collaborating with cross functional teams as needed 
• Working knowledge of content management systems, CRM, marketing automation and digital graphics production 
• Experience managing digital content, knowledgeable on social media platforms and social media marketing best practices 

The statements included in this job description are not intended to be all-inclusive.  They represent typical elements and criteria necessary to successfully perform the job.  Other duties may be assigned as required.  Requirements for this job are subject to modification by the Company and its designees, and reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
 

What CRH Offers You

• Highly competitive base pay
• Comprehensive medical, dental and disability benefits programs
• Group retirement savings program
• Health and wellness programs
• A diverse and inclusive culture that values opportunity for growth, development, and internal promotion

About CRH

CRH has a long and proud heritage. We are a collection of hundreds of family businesses, regional companies and large enterprises that together form the CRH family. CRH operates in a decentralized, diversified structure that allows you to work in a small company environment while having the career opportunities of large international organization.

If you’re up for a rewarding challenge, we invite you to take the first step and apply today! Once you click apply now, you will be brought to our official employment application. Please complete your online profile and it will be sent to the hiring manager. Our system allows you to view and track your status 24 hours a day. Thank you for your interest!

CRH is an Affirmative Action and Equal Opportunity Employer.

EOE/Vet/Disability--If you want to know more, please click on this link.